Senior User Acquisition Manager
Company: VirtualVocations
Location: Norcross
Posted on: March 28, 2025
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Job Description:
A company is looking for a Senior User Acquisition Manager
(Casual Gaming - IAA Monetization).
Key Responsibilities
Own and optimize user acquisition campaigns across various
channels, including Applovin and Google Ads
Develop scalable user acquisition strategies for casual gaming
titles focused on IAA monetization
Continuously analyze performance metrics and collaborate with
cross-functional teams to align strategies with revenue goals
Key Qualifications
5+ years of experience in User Acquisition, preferably in Casual
Gaming with IAA monetization
Expert knowledge of Applovin and Google Ads, including campaign
structures and bidding strategies
Experience running multi-channel user acquisition campaigns across
various platforms
Strong analytical skills with proficiency in data interpretation
and campaign analysis
Familiarity with mobile attribution tools and proficiency in Excel
or BI tools is a plus
Keywords: VirtualVocations, Atlanta , Senior User Acquisition Manager, Executive , Norcross, Georgia
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