Content Marketing Manager

Company: Dematic Corp. (ILD-US)
Location: Atlanta
Posted on: March 27, 2025

Job Description:

The Content Marketing Manager will lead and support the development and execution of content strategies that drive brand awareness, engage global audiences, and support business growth. This role requires a consistent track record in crafting stories, and managing diverse content formats, including email marketing, social media, thought leadership, and digital campaigns. Prior experience in the supply chain or ecommerce industry is helpful.

What we offer:

• Career Development
• Competitive Compensation and Benefits
• Pay Transparency
• Global Opportunities
  
  Learn More Here: https://www.dematic.com/en-us/about/careers/what-we-offer
  
  Dematic provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
  
  This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.
  
  The base pay range for this role is estimated to be $70,125 - $102,850 at the time of posting. Final compensation will be determined by various factors such as work location, education, experience, knowledge, and skills.
  
  Tasks and Qualifications:
  
  This is What You Will do in This Role:
  
  Content Strategy and Management:
  
  • Develop and implement a comprehensive content marketing strategy aligned with business objectives and global market trends.
  • Lead the end-to-end content lifecycle, including planning, creation, distribution, and performance analysis.
    
    
    Content Creation:
    
    • Write, edit, and optimize compelling long-form content such as brochures, white papers, eBooks, and case studies.
      
      
      • Create engaging and on-brand content for thought leadership, social media platforms, email campaigns, blogs, and digital marketing initiatives.
        
        Collaboration:
        
        • Work closely with cross-functional teams, including solution marketing, digital marketing, communications, creative, and vertical markets teams to align content with brand messaging and business goals.
        • Partner with external agencies and freelancers when needed, to scale content production.
          
          Digital Marketing Integration:
          
          • Collaborate with digital marketing teams to ensure content is optimized for SEO and integrated into broader campaigns.
          • Leverage analytics tools to measure content performance and make data-driven decisions for optimization.
            
            Industry Expertise:
            
            • Stay updated on trends and developments in the supply chain industry to produce relevant and authoritative content.
            • Build relationships with industry thought leaders and subject-matter experts to enrich content quality and authenticity.
              
              What We are Looking For:
              
              
              • Bachelor's degree in Marketing , Communications, Journalism, or a related field.
              • 8-10 years of professional experience, with 5-8 years in content marketing, including a focus on global markets.
              • Outstanding writing and editing skills with a portfolio showcasing long-form content like blogs, case studies, eBooks, and white papers.
              • Proficiency in managing content across various channels such as social media, email marketing, and digital platforms.
              • Strong knowledge of content management systems (CMS), standard methodologies for SEO, and analytics tools.
              • Experience in the supply chain industry or ecommerce related sectors preferred.
              • Excellent project management skills, with the ability to lead multiple projects and deadlines simultaneously.
              • Innovative problem-solver who pays close attention to detail and is dedicated to delivering outstanding results.
              • Highly collaborative and proactive mentality; leading cross-functional teams to build impactful content strategies that drive brand growth and engage diverse audiences worldwide.
                
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Keywords: Dematic Corp. (ILD-US), Atlanta , Content Marketing Manager, Executive , Atlanta, Georgia