Marketing Operations Analyst
Company: VirtualVocations
Location: Norcross
Posted on: April 1, 2025
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Job Description:
A company is looking for a Marketing Operations Analyst to
optimize marketing strategies through data, insights, and
technology.
Key Responsibilities
Track, measure, and report on key marketing KPIs to improve
marketing performance
Develop attribution models to assess the impact of different
marketing channels
Maintain data hygiene in CRM and marketing automation platforms to
improve lead quality
Required Qualifications
2+ years of experience in marketing analytics or marketing
operations in a SaaS company
Experience with marketing metrics, attribution models, and data
analysis
Hands-on experience with HubSpot, Salesforce, Outreach.io, and
Google Analytics
Ability to manage large datasets and improve lead management
processes
Experience in A/B testing and campaign performance analysis is
preferred
Keywords: VirtualVocations, Atlanta , Marketing Operations Analyst, Advertising , Norcross, Georgia
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