Director Communication and Store Operations
Company: Carter's Inc.
Location: Atlanta
Posted on: February 18, 2025
Job Description:
QUESTIONNAIRE-6-38
03Serving the needs of all families with young children,Carter's
Inc. is the largest North American apparel retailer exclusively for
babies and young children, encompassing Carter's, OshKosh B'gosh,
Skip*Hop and Little Planet brands. Meaningful work, constant
learning, genuine people, and a community guided by core values
that promote inclusion and innovation is in everything we do. There
are many reasons to build your career at Carter's.How you'll make
an impact:The Director, Communication and Store Operations is
responsible for developing, executing, and leading our retail
communications and operations. This critical leadership role is
responsible for driving effective and innovative communication
strategies across our -1,000 US + Canada store locations. This
includes managing internal communication strategies and engagement
for store employees, managers, and regional leadership; ensuring
alignment with the company's mission, values, and vision. The
Director will work closely with senior leaders to implement
business strategies, foster innovation, and ensure consistent
communication across multiple channels.This role reports directly
to the Vice President of Stores Operations, manages 3 direct
reports, and is based in our Atlanta office.Strategic Communication
and Analysis (50%):
- Lead the development and execution of field communication
strategy to engage and inspire store employees, managers, and
regional leaders.
- Identify critical needs and provide actionable solutions
regarding store processes and technology.
- Establish measurable, results-based communication strategies
that support company growth.
- Regularly assess the impact of communication efforts on
employee engagement, retention, and overall business performance;
apply learnings to the future development of communication
practices.
- Drive effective communication strategies through change
management leadership, ensuring the effective transition of new
processes, programs, and projects within the field.
- Lead the production the creation and distribution of clear,
concise, and inspiring content for a variety of channels, including
newsletters, e-mails, social media, and internal messaging.
- Act as a key liaison between retail operations and corporate
teams to align communication and business objectives.
- Evaluate and implement next-generation communication solutions
to evolve information flow and processes.
- Lead the continued evolution of our intranet platform, reducing
reliance on e-mail and fostering a centralized, user-friendly
global communication hub.
- Provide actionable recommendations for infrastructure
enhancements, championing innovative solutions and gaining buy-in
from key stakeholders.Retail Operations Management (30%):
- Oversee day-to-to retail operations communications to ensure
clarity, consistency, and alignment across the field organization.
Develop strategies to streamline and enhance operational
efficiency.
- Support and contribute to the growth of operational strategies
that drive store performance, customer satisfaction and
profitability.
- Collaborate and influence with merchandising leaders to
streamline product direction to drive customer satisfaction and
support workload efficiencies.
- Analyze operational reports to identify trends and
implement/recommend actions.
- Stay current on evolving industry trends, technologies, and
best practices to implement advancements solutions in
operations.
- Identify areas of operational efficiencies and process
improvement across North America.
- Create and refresh policies, procedures, and operational
standards to ensure consistency across 1000 stores, in partnership
with HR and Legal.Engagement and Development (20%):
- Lead the strategy and project management for the Field
Leadership Conference; executing all elements of the
conference.
- Create engagement roadmap and lead Field /company events to in
collaboration with HR to bolster employee engagement.
- Collaborate with Learning & Development to ensure a cohesive
company communication strategy that maximizes employee
engagement.
- Ensure field employees have access to resources and training
that enhance their skills, including customer service, operational
processes, and leadership development.
- Equip field leaders with the tools and messaging they need to
navigate and manage real time developing situations.
- Cultivate a culture of collaboration, accountability, and
continuous improvement with team and cross-functional partners to
align operations, policies, and employee programs.We'd Love to hear
from you if:Must have:
- Minimum of 8 years of experience in retail operations, with at
least 5 years in a leadership role, preferably within a large,
multi-location organization.
- Proven experience in developing and executing strategic
communications plans across a wide range of communication
channels.
- Strong understanding of multi-unit retail operations and
experience in engaging field teams to drive performance.
- Excellent verbal and written communication skills, with a knack
for making complex ideas accessible and engaging.
- Demonstrated ability to lead and inspire a team, work
cross-functionally, and build relationships with senior
leadership.
- Experience in change management, and employee engagement
programs.
- Highly organized, detail-oriented, and comfortable managing
multiple projects in a fast-paced environment.
- Strong critical thinking, operational planning, and business
curiosity with the ability to work in a complex cross functional
environment.
- Strong ability to form and foster business relationships.
- Experience with retail technology and operational software
(Microsoft office, Workforce management platforms, engagement
platforms and communication platforms).
- High proficiency in data analysis and reporting tools
(Tableau)?Preferred skills and experience:
- Bachelor's Degree in Business, Communications, or a related
field.
- Experience managing a multi-layered team to help prioritize
effectively for self and team while balancing feedback from
multiple stakeholders.Our Team Members:
- Lead Courageously: Have a strong sense of personal values that
align with our Company values
- Collaborates Broadly: Build cooperation, trust, and thrive in a
consensus driven environment
- Customer Focus: Proactively seek opportunities to leverage data
and fact-based insights to serve customers and/or internal
clients
- Drive Growth: Set aggressive goals and implement plans
precisely
- Cultivates Innovation: Respectfully challenge the "we've always
done it this way" mentality and explore new ways to achieve desired
outcomesMake a career at Carter's:
- Career Development: Success starts from within, and we have
several paths from which you can choose to enhance your career
evolution. From Carter's University to Toastmasters to mentorship
programs and more, we encourage you to utilize these tools to
elevate your professional prowess.NOTE: This job description is not
intended to be all-inclusive. The duties described may be changed
or reassigned at the discretion of management, and the employee may
be required to perform duties that are not listed in the job
description.Carters is committed to creating a diverse environment
and is proud to be an equal opportunity employer. All qualified
applicants will receive consideration for employment without regard
to race, color, religion, gender, gender identity, sexual
orientation, national origin, genetics, disability, age, veteran
status, or any other status protected by federal, state, or local
law.
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Keywords: Carter's Inc., Atlanta , Director Communication and Store Operations, Executive , Atlanta, Georgia
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